Content creation
Social posts, articles, product videos, presentations and sales materials.
A marketing and technology agency that delivers the work.
Bring us a growth problem, customer bottleneck or process that needs to work better. We determine the right mix of marketing and technology, then deliver the work.
Marketing
Brand and design
Brand identity, visual guidelines and campaign creative.
Strategy and campaigns
Positioning, campaign planning, advertising and delivery.
SEO and AEO
Improve website content and structure so customers can find and understand your business in search engines and AI answers.
Product explainer video
Created by Troy McCartan during a previous role and published by Leviton | Certolux Visioneering (Viscor). The format supports quick production, repeatable updates and versions in multiple languages.
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30% increase in sales within six months after a European bank improved targeted media, website information, tools and booking.
Boston Consulting Group, 2022 , opens in a new tab
Technology
Websites
Business websites, landing pages and booking experiences.
Software and integrations
Product selectors, quote tools, customer portals and applications connected to your existing systems.
AI agents and automation
Assistants that find answers in company information, plus tools that carry out agreed tasks with review where needed.
Find company knowledge in one place.
See an assistant find product information, pricing and company policies from approved business sources.
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OrangeFin concept demonstration.
Answer customer product questions.
ProductChat IQ is a live OrangeFin product for customer-facing support. It answers from approved manuals and specification sheets, shows its sources and sends unsupported questions to a person.
See the ProductChat IQ project
Help customers choose the right product.
A product selector can collect the right details, apply product rules and pass a clearer request to your team.
Explore software and applications
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OrangeFin concept demonstration.
40% higher sales conversion after a global industrial company introduced an AI lead research and prioritization tool.
McKinsey & Company, 2025 , opens in a new tab
How a project works.
- 1
Discuss the work
Your goals, audience and existing tools.
- 2
Agree the scope
Deliverables, responsibilities, timing and cost.
- 3
Create and launch
Produce, review, test and deliver the agreed work.
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See how we approach a project.
We start with your goals, customers and current tools. Then we agree on the work, timing and cost before delivery begins.
Agency questions.
Need ongoing marketing leadership? Explore Fractional
Can I hire OrangeFin for just one project?
Yes. The scope can cover a campaign, content, a website or a specific tool. Marketing and technology can be combined when needed.
Can you work with our existing website and team?
Yes. We review what is already in place and agree who is responsible for each part of the work.
What do SEO and AEO involve?
Search engine optimization and answer engine optimization help search engines and AI answer systems understand your business. Work can include content, page structure, technical fixes and structured data. Rankings and inclusion are not guaranteed.
How are cost and timing agreed?
Both depend on the work. We confirm the scope, responsibilities, cost and timing before the project starts.